Why the Hospitality Industry Needs NOW

NOW power "forces for good" in this vital hospitality industry to advance sustainability with accountability and transparency, regulation compliance and bold climate action to contribute towards a just and regenerative Net Zero future.
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As an industry, we need to embrace transformative change. Greenwashing and inaction are no longer acceptable. NOW asks the right questions and provides insights and advice on what best practice actually looks like. EarthCheck
Stewart Moore, Founder

The European Hotel Managers Association is proud to announce our partnership with NOW Transforming Hospitality. This collaboration represents a shared commitment to driving sustainability, innovation, and excellence in the hospitality industry. By working together, we aim to empower hotels to embrace transformative practices that not only elevate guest experiences but also prioritize environmental and social responsibility. This is the future of hospitality, and we are excited to lead the way. European Hotel Managers Association (EHMA)
Panos Almyrantis, President EHMA

It was clear that NOW would take us on a focused and thorough sustainability journey and we specially like the idea of striving towards accreditation for our actions. We are aiming high in all that we do and this includes our goal to achieve Net Negative Emissions. NOW is most definitely proving to be a Force for Good. Positive Hospitality
Sue Williams, Founder (exGM, Whatley Manor)

NOW is clearly ahead of the game - setting best practice, offering certification tools, and creating signalling effects. We think that, as the climate emergency intensifies, such organisations will put into motion a snowball cascade effect. Expansion will be exponential, not linear. Latecomers and doubters beware. Monthly Barometer
Thierry Malleret, Managing Partner

Sustainability is at the heart of Soneva. Our core purpose is engaging an imaginative Slow Life and we have incorporated sustainability into our fabric from the very beginning.

We are pleased to team up with NOW to drive sustainability throughout the industry. Soneva
Sonu Shivdasani, Founder