Why Should I Offset My Carbon Footprint?

"Carbon offsetting is not a solution but only a band-aid that gains us time. When people buy carbon offsets, some think that their emission did not 'matter'. However, the plane still took off and added carbon into the atmosphere. What the offset does is help someone else reduce their emissions. This is a relative benefit compared with the alternative scenario where the flight happens and the traveller still emits carbon as well. It is an improvement, but it will not get us to net zero. That will only be achieved if people fly less. It is still my view that if we have to fly (or emit carbon for any other activity), it is better to offset than not offset. And that is where it is critical that the provider has integrity. To my knowledge, South Pole does."

Dr. Susanne Becken
Director of the Griffith Institute for Tourism
Professor of Sustainable Tourism at Griffith University, Australia

What is a Carbon Footprint?

Every activity that uses energy from fossil fuels such as gas, oil and coal creates CO2, the greenhouse gas which many scientists believe is making the earth too warm and causing our climate to change. Our carbon footprint is the total amount of CO2 we create in our lives, from the fuel we put in our car, the oil, gas or coal we use for cooking and keeping our homes warm or cool, or the buses, trains and planes we take to travel.

Sometimes air travel is the quickest and more affordable way to reach our destination, but it emits more carbon than any other human activity and creates a warming effect that contributes to climate change.

Feel better about travel. Fly less. And travel thoughtfully by offsetting your air and ground travel carbon footprint NOW.

Why Should We Care?

We live in one planet and our future will depend on our actions NOW to care for our communities and environment, reduce our carbon footprint and live a carbon neutral life. We are totally connected to the natural world and our highest responsibility must be to take care of the systems that take care of us.

It must be NOW!

Tips To Reduce Your Carbon Footprint

How Do I Offset?

NOW Offset Carbon is a simple-to-use carbon calculator and offset tool powered by South Pole, with a choice of three large scale offsetting projects. Follow 4 easy steps.

1. Calculate your
Carbon Footprint
2. Choose Reduction
Emission Projects
3. Invest in
Carbon Offset Projects
4. Receive


Information processed use the latest security technologies and will not be transferred to third parties.

What are Carbon Offset Projects?

Carbon offset projects are registered under a carbon scheme to ensure international standards are met and verified by an independent 3rd party. They are financial tools and they help businesses cross economic hurdles and create resources for projects. It helps first nation economies transfer from diesel to biofuels or solar, saves forests and protect wildlife, improve livelihoods and so much more.

Where Does My Money Go?

Around 80% of the money you invest in carbon offsetting goes to the project you choose to support, while the remaining 20% is used by South Pole to cover development, monitoring, credit issuance and administrative costs.

Forest Protection
Peru Alto Huayabamba Conservation Forest Protection
Hydroelectricity Plant
Indonesia Musi River Hydro Hydroelectricity Plant
Saving Forests
Zimbabwe Kariba Redd+ Forest Conservation Halting Deforestation and Safeguarding Biodiversity

NOW - Offset Carbon

Calculate your air and ground travel carbon footprint and offset in 4 easy steps.


Calculate Your
Carbon Footprint

Check below the type of your travel.

(For Airline Flight Travel)
*For Multi city / Stopovers and return, add more flights.
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