Traveller’s Tool: Adidas Parley Ultraboost Shoe

Traveller’s Tool: Adidas Parley Ultraboost Shoe
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Stylish shoes made from plastic.

Adidas makes a range of comfortable but still stylish Parley Ultraboost shoes out of yarn spun from Parley Ocean Plastic. Great for sustainable travellers, the shoes help repurpose the millions of pounds of plastic currently polluting the world’s oceans using an innovative technology. Each shoe reuses 11 plastic bottles, and by 2020, Adidas wants all of its shoes to be made using recycled plastic.

Eric Liedtke, adidas Group Executive Board Member, told NOW: ‘We started our partnership with Parley for the Oceans with one shoe made from marine plastic in 2014 and immediately knew if we can make one shoe, we can make 1 million. This year we’re going to make 5 million pairs with Parley Ocean Plastic.’ Find out more here: https://www.adidas-group.com/en/group/backgroundstories/commitment/parley-oceans/

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