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Ethical Lifestyle

“BE A TRAVELLER WHO MAKES A DIFFERENCE …
AND NOT JUST A TOURIST.”

Over a billion people travel today and it is a booming trillion-dollar industry, but so are the massive negative impacts that need to be changed.

NOW is a global community of likeminded people who believe travellers and the travel industry have the responsibility to be a Force for Good.

Launching towards the end of 2017

NOW Track & Book / NOW Evaluator App

Empowered and holding the wallet, we will only support sustainable hotels, resorts, lodges, cruise liners and luxury trains.

Equipped with a smartphone and NOW Evaluator app, we are the 3rd party validation of quality and sustainable actions to unravel the green spin.

© Copyright NOW Transforming Hospitality GmbH 2017. All rights reserved.
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